Sex Disparity in Satisfaction and Loyalty Towards Urban Rail Transit: A Survey of Light Rail Transit (LRT) Passengers in Kuala Lumpur, Malaysia
Keywords:urban rail transit, light rail transit, satisfaction, loyalty, gender disparity, user perception
The aim of this study is to explore the effect of sex disparity on passenger satisfaction and loyalty to the light rail transit (LRT) services in Kuala Lumpur, Malaysia. A total of 417 responses from a self-administrated questionnaire were analyzed using non-parametric tests, namely Mann-Whitney U test and Spearmanâ€™s correlation test. Based on the Mann-Whitney U test, results showed a significant difference between male and female LRT passengers in terms of their satisfaction and loyalty. In addition, the Spearmanâ€™s correlation test proved a significant and positive relationship between passengersâ€™ sex, satisfaction and loyalty. Finally, future suggestions were made based on the findings reported in this study.
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