Karim, R., & Fayez , M. A. . (2020). Mediating Role of Brand Image in the Relationship between Corporate Social Responsibility & Brand Equity: An Investigation on Unilever Bangladesh. Journal of Technology Management and Business, 7(2), 1–13. Retrieved from https://publisher.uthm.edu.my/ojs/index.php/jtmb/article/view/6792